About 48% of event planners start planning for the event 6-12 months prior, and a lot of work goes into creating a successful event.
You have to cater for the drinks and food. The music, lights, and everything else have to be in place a few days before the event.
However, all this work would prove futile if you neglect your advertising strategy. You should start bouncing off a few simple event poster ideas as early as possible.
The secret to attracting more participants is creating excitement. Stick around to learn four creative poster ideas for events.
- Stick To a Theme
Most designers fail to communicate the theme of the event on the poster. You may find yourself attracting the wrong audience or losing out on a highly-interested crowd. This happens when you fail to convey the theme of the event.
Try displaying the same aesthetic with different colors. Compare the pieces to pick a few that align with what you want to convey.
Also, take caution not to confuse color and theme. You can use colors to communicate a theme, but you’ll also need to use other tools. The typography and imagery must align with the main message.
- Include Key Information
You can use all the poster ideas for events you want, but don’t forget to add necessary details to your poster. It’s important to display the venue, time, and date. Some participants lose interest if they have to go the extra mile to get basic information.
However, if you haven’t planned out the venue yet, it’s better to state a reveal date. Other important information would be your contacts and any expected entry fees. This will help your audience set aside the time and money to attend your event.
- Have a Simple Event Poster Design
Your main aim is to attract as many people as possible to your event. Part of creating an intentional event poster design entails using big text styles. You want your audience to capture the main details from a distance.
Besides, most of the participants will take a screenshot or a picture of the poster. Also, make sure you communicate the main theme without trying too hard.
You could use some collage maker apps. They will help you specify a theme and work around the text styles for the desired look.
- Incorporate Sponsor Brands
If you have used the help of some brands, it’s paramount to add their logos to the poster. The icons don’t have to be huge but make them noticeable.
They give the audience more information on who is behind the event. Besides, it’s a way of recognizing the brands sponsoring the event. Some people may end up attending due to their relationship with the brand.
Simple Event Poster Ideas
The trick to creating great posters is keeping them simple and maintaining a unique aesthetic. Besides, make sure that the major details are visible even from a distance.
You can get overwhelmed with many event poster ideas. Stick to a theme to weigh every idea from a set perspective.
If you enjoyed this piece, find more creative ideas on this website.
